We help first responders launch and scale profitable eCommerce businesses. No tech skills needed. No huge upfront investment. Just commitment to do the work.

We help first responders and everyday heroes launch and scale private label e-commerce businesses. No tech skills needed. No huge upfront investment. Just commitment to do the work.
You’ve dedicated your life to serving others, but the long shifts, unpredictable schedules, and financial stress are taking their toll. Maybe you’ve thought about starting a business before. But where do you even begin?
You don’t have time to waste on trial-and-error.
You can’t afford to gamble money on long shots that don’t work.
And let’s be real - most "make money online" schemes are just that… scams.
Every so-called guru promises overnight success, but none of them actually understand what it’s like to be in your shoes, with your working schedule.

Perfect for first responders and busy professionals who want a proven start to finish roadmap for your entire ecomm business model, not YouTube guesswork.
Entity structure, IP protection, tax strategy, & foundations built to scale and sell
Build a 36-month financial plan: budget, margins, and realistic projections
Learn the formula to research winning products using software, data, and Ai
Find, vet, & negotiate with suppliers to create customized private label products that stand out
Launch on Amazon, TikTok Shop, and DTC
Designed for founders who want direct "built with you" support, personalized strategy, and expert decision-making at every step of structuring your business.
EVERYTHING in the Accelerator program
Unlimited 1:1 consulting working sessions
Product discovery executed by our expert team
$30,000 in partnership discounts
6 months of advertising management for launch
Operate your business from one dashboard without paying full price for multiple subscriptions
Round-the-clock support & problem solving

I spent 14 years as a firefighter-paramedic for LA County. It was an incredible career, but the reality was hard: constant wear and tear on my body, endless overtime and recalls, and then the unthinkable, the loss of a close friend in a freak accident that should never have happened. It was a wake-up call that life is fragile, and I needed to take control of mine.
I decided to build a business, not just for myself, but for my family and for the future. That decision led to taking my first product line from 0 to 7 figures in 10 months, owning and operating various brands, starting an investment fund, and launching Ecom for Heroes. Today, we’ve worked with over 100+ first responders, teaching them how to build online businesses that create freedom and options.
I believe first responders make incredible entrepreneurs. They have grit, resiliency, the ability to learn quickly, and they understand pressure better than anyone. In business, nothing is life or death - it’s about mastering the tools, mindset, and systems.


A no-fluff, step-by-step guide that shows first responders how to build a sellable, reliable online business the right way.
Inside, you’ll learn the core foundations, the phases of the journey, and how to avoid the common mistakes that keep most people stuck.
We will reach out to you with the latest updates.

2026 Ecom For Heroes. All rights reserved.


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